Design And Illustration That Capture The Heart Of Your Story
Whether you’re a passionate creative business with dreams of making a difference or a nature lover looking to preserve a cherished memory to treasure, you want your story seen in a way that feels true to you. With clarity and care, I can translate your vision into thoughtful design, branding and illustrations that connect in meaningful and memorable ways.
Ways to work with me
Branding & Graphic Design
Thoughtful branding and graphic design for creative purpose-led businesses. Shape your story into a brand that reflects your values and resonates with the people you want to reach.
- Visual Identity & Branding
- Packaging & Print Design
- Illustration-led Design for books/products
Illustration
Original botanical illustrations celebrating stories, memories, and connections to nature. Each piece is hand-drawn and filled with symbolism and sentiment.
- Fine Art Prints & Paper Goods
- Limited Seasonal Collections
- Bespoke Botanical Commissions
Surface Pattern Design
Illustrated surface patterns designed for meaningful products, interiors and publishing. Nature-inspired prints with story and sentiment at their heart.
- Pattern Collections (Available for Licensing)
- Bespoke Pattern Design
- Illustration for Products, Textiles & Editorial
How I can help you tell your story
Working with me is a thoughtful, collaborative process grounded in care, creativity and connection. It begins with listening to your story, your ideas, and the details that make your vision unique. Here are ways we can work together to create something that feels like you or your business.
• Crafting soulful brand identities for creative purpose-led businesses
• Creating bespoke illustrations rooted in nature and storytelling
• Designing nature-inspired surface patterns for products, interiors and publishing
Inspired by the natural world and rooted in hand-drawn traditions, my work is designed to bring a sense of calm, clarity and emotion. It’s not just about how it looks, but how it feels. Ensuring it resonates with your audience and reflects your values.
“Simone was absolutely amazing from my initial enquiry, all the way to designing and delivering the end product. They were beautifully designed, and assembled with the utmost care before being sent out to me.”
Hi, I’m Simone
I’m a visual translator of thoughts and feelings. I love to take ideas, sometimes vague or muddled and capture their essence with calm, connection, and beauty. I’m a logical thinker with a creative flair. I love nothing more than a story, and pretty obsessed with hidden details of symbolism and meanings.
With over 20 years in the design industry and experience running an award-winning wedding stationery business, I’ve blended my creative skills with a love of the natural world and floriography to craft thoughtful branding and emotive illustrations.
My studio is based in rural Nottinghamshire, just alongside the River Trent, where I help businesses and nature lovers bring their stories to life through branding, illustration, and surface patterns.
Join Sprigs And Stories
If you love slow, thoughtful design and illustration inspired by nature and botanical storytelling, this is where it begins.
Discover behind-the-scenes glimpses, botanical musings, and meaningful design stories. Whether you're a fellow nature lover, a mindful maker, or a brand drawn to soulful storytelling, this is your place to pause, connect, and be inspired. You'll also be the first to know about new projects, offerings, and exclusive studio updates.