Simone Carr fine line illustrator and designer. Fine line illustrations and watercolour designs

For Nature Lovers, Makers and Purposeful Brands Who Want Something That Truly Feels Like Them

I’m Simone, a fine line illustrator and designer based in rural Nottinghamshire. I create botanical illustrations, surface patterns, and considered brand identities that are rooted in nature, story, and the quiet details that make things feel alive.

 

Illustration     Surface Pattern     Branding & Design

Ways to work with me

Fine lne black and whit botanical illustration flowers and drawings on handmade paper. Illustration for nature lovers

Illustration

Original botanical illustrations celebrating stories, memories, and connections to the natural world. Each piece is hand-drawn in fine line pen and filled with symbolism, sentiment, and quiet detail.

  • Fine Art Prints & Paper Goods
  • Limited Seasonal Collections
  • Bespoke Botanical Commissions

Illustration Services

Illustrated Bouquets, celebrating flowers and their meaning, coming soon.

Rhubarb printed pattern on fabric with illustrations. Scented garden fabric pattern

Surface Pattern Design

Illustrated surface patterns designed for meaningful products, interiors and publishing. Nature-inspired prints with story and sentiment at their heart.

  • Pattern Collections (Available for Licensing)
  • Bespoke Pattern Design
  • Illustration for Products, Textiles & Editorial

Surface Pattern Design Services

Simone Carr graphic and brand designer at Ellie and Liv. Design and Illustration for nature lovers and for purpose led businesses and brands

Branding & Graphic Design

Thoughtful branding for craft-led, independent businesses who want a visual identity as considered as they are. With over 20 years of experience, I bring creative craft and strategic thinking to every project.

  • Visual Identity & Branding
  • Packaging & Print Design
  • Illustration-led Design for books/products

Brand & Graphic Design Services

Wild roses and anemonie fine line illustrations. Hand drawn flowers in pen.

Simone Carr fine line illustration for nature lovers and story tellers

How I can help you tell your story

Working with me is a thoughtful, collaborative process grounded in care, creativity and connection. It begins with listening to your story, your ideas, and the details that make your vision unique. Here are ways we can work together to create something that feels like you or your business.

Inspired by the natural world and rooted in hand-drawn traditions, everything I create is designed to feel calm, considered, and genuinely yours. Not just how it looks, but how it feels when it finds the right person.

Begin your own story here

• Drawing bespoke botanical illustrations rooted in nature, memory, and the language of flowers

• Designing surface patterns for products, textiles, interiors, and publishing, available for licensing

• Crafting brand identities for independent, creative businesses who are ready to be seen properly

“Simone's botanical-inspired designs were the perfect match for me, and her talent shone through in all the elements she produced. I am absolutely over the moon with the end product and have had really lovely feedback from my clients.”

Cate - Elowyn Wedding Floristry

Simone Carr illustrating fine line mushrooms. Design and illustration for creative purpose-led businesses and nature lovers

Hi, I’m Simone

“I draw the details people feel but can’t always find the words for.”

I’m a visual translator of thoughts and feelings. I love to take ideas, sometimes vague or half-formed, and capture their essence with calm, care, and beauty. I’m a logical thinker with a creative flair, a little obsessed with symbolism, and happiest when a piece of work makes someone feel genuinely seen.

With over 20 years in the design industry, I’ve worked with brands including Penguin Random House, the NHS, and Bothy Threads, and I’m currently creating the illustration for the Newark Book Festival. My studio sits in rural Nottinghamshire alongside the River Trent, where the seasons, the hedgerows, and the quiet of the countryside find their way into everything I make.

I work with nature lovers, independent makers, and purposeful businesses who want something that truly feels like them.

GET TO KNOW ME